1. Data Controller Details
The data controller responsible for your personal data is Wolverhampton Upholstery and Sofa Cleaners, located at 47 Queen St, Wolverhampton WV1 3BJ. You can contact us by phone on 07700 170034 or through our website at wolverhamptonupholsteryandsofacleaners. A data controller is the person or organisation that decides how and why personal data is collected and used. As the data controller, we are responsible for ensuring that any personal data we hold about you is processed lawfully, fairly and transparently, and that appropriate measures are in place to keep it secure.
2. What Data We Collect
We collect personal data in a number of ways depending on how you interact with us. This includes information you provide directly, as well as certain data collected automatically when you visit our website.
2.1 Personal Data You Provide to Us
When you make a booking, request a quote or get in touch with us, you may provide us with the following information:
2.2 Data Collected Automatically
When you visit our website, we may automatically collect certain technical information, including:
2.3 Data We Do Not Collect
We do not knowingly collect personal data from children under the age of 13. If you believe a child has provided us with their data, please contact us so we can delete it promptly. We also do not collect sensitive or special category personal data, such as information about health, ethnicity or religious beliefs.
- Full name
- Home or business address (for service delivery)
- Phone number
- Email address
- Payment details (where applicable)
- Details of the service requested, such as the type of upholstery or sofa cleaning required
- IP address
- Browser type and version
- Pages visited on our website
- Date and time of visits
- Referring website or source
3. How We Use Your Data
3.1 Lawful Bases for Processing
Under UK GDPR, we are required to have a lawful basis for processing your personal data. We rely on the following bases:
- Contract: To fulfil a booking or service request you have made with us.
- Legitimate interests: To improve our services, manage our business effectively and communicate with customers in ways they would reasonably expect.
- Legal obligation: To comply with applicable laws and regulations, including tax and financial record-keeping requirements.
- Consent: Where you have opted in to receive marketing communications from us.
3.2 Specific Purposes
We use your personal data for the following purposes:
- To process and manage bookings and appointments
- To provide quotes and respond to enquiries
- To process payments securely
- To send service reminders or follow-up communications
- To send marketing emails or promotional offers, but only where you have given your consent
- To improve our website and overall customer experience
- To comply with our legal and regulatory obligations
4. Cookies
4.1 What Are Cookies?
Cookies are small text files that are placed on your device when you visit a website. They help the website remember your preferences and understand how you use it. Cookies do not contain personally identifiable information on their own, but they may be used alongside other data to identify you.
4.2 Types of Cookies We Use
We use the following types of cookies on our website:
- Essential cookies: These are necessary for the website to function correctly. Without them, certain features may not work as intended.
- Analytics cookies: These help us understand how visitors use our website, for example which pages are visited most often. We may use tools such as Google Analytics for this purpose.
- Marketing cookies: Where applicable, these are used to deliver relevant adverts or track the performance of marketing campaigns.
4.3 Managing Your Cookie Preferences
When you first visit our website, you will be presented with a cookie banner that allows you to accept or decline non-essential cookies. You can also manage or delete cookies at any time through your browser settings. Please note that disabling certain cookies may affect the functionality of our website and your experience when using it.
5. Third-Party Sharing
5.1 Who We May Share Your Data With
We may share your personal data with trusted third parties where necessary to deliver our services or run our business. These may include:
- Payment processors, to handle transactions securely on our behalf
- Website hosting and analytics providers
- Email marketing platforms, where you have given your consent to receive communications
- Accountancy or bookkeeping software providers
5.2 Our Commitments
We do not sell your personal data to third parties under any circumstances. All third-party providers we work with are required to handle your data securely and in accordance with UK GDPR. We only share the minimum amount of data necessary for each provider to carry out their specific function.
5.3 International Transfers
Some of the third-party services we use may process data outside the United Kingdom. Where this is the case, we take steps to ensure that appropriate safeguards are in place, such as relying on adequacy decisions made by the UK Government or standard contractual clauses, to ensure your data remains protected to the same standard as it would be within the UK.
6. Data Retention
6.1 How Long We Keep Your Data
We retain your personal data only for as long as is necessary for the purposes for which it was collected, or as required by law. Our standard retention periods are as follows:
- Customer records: Retained for up to 6 years following the last transaction, in line with HMRC requirements.
- Enquiry and contact data: Retained for up to 12 months if no booking is made following the initial contact.
- Marketing data: Retained until you withdraw your consent or unsubscribe from our communications.
6.2 Deletion of Data
Once the relevant retention period has expired, your personal data will be securely deleted or anonymised so that it can no longer be linked to you. If you would like to request the early deletion of your data, please refer to the Your Rights section below and get in touch with us using the contact details provided.
7. Your Rights Under UK GDPR
Under UK GDPR, you have a number of rights in relation to your personal data. These are summarised below.
7.1 Right of Access
You have the right to request a copy of the personal data we hold about you. This is known as a Subject Access Request (SAR).
7.2 Right to Rectification
You have the right to ask us to correct any personal data we hold about you that is inaccurate or incomplete.
7.3 Right to Erasure
You have the right to request that we delete your personal data. This right is subject to certain legal exceptions, for example where we are required to retain data to comply with a legal obligation.
7.4 Right to Data Portability
You have the right to receive your personal data in a structured, commonly used and machine-readable format, and to request that it be transferred to another organisation where technically feasible.
7.5 Right to Restriction of Processing
You have the right to ask us to limit how we use your personal data in certain circumstances, for example while a dispute about its accuracy is being resolved.
7.6 Right to Object
You have the right to object to us processing your personal data for direct marketing purposes at any time. You may also object where we rely on legitimate interests as our lawful basis, and we will cease processing unless we can demonstrate compelling legitimate grounds.
7.7 Rights Related to Automated Decision-Making
We do not carry out any automated decision-making or profiling that produces legal or similarly significant effects on individuals. If this changes in the future, we will update this policy accordingly and ensure your rights in relation to such processing are clearly explained.
7.8 How to Exercise Your Rights
To exercise any of the rights listed above, please contact us by phone, email or post using the details provided in Section 8. We will respond to your request within one calendar month of receipt. In most circumstances, there is no charge for making a request.
8. How to Contact Us
If you have any questions, concerns or requests relating to your personal data or this Privacy Policy, please do not hesitate to get in touch with us. We are happy to help and will do our best to address your query promptly.
Business name: Wolverhampton Upholstery and Sofa Cleaners
Address: 47 Queen St, Wolverhampton WV1 3BJ
Phone: 07700 170034
Website: wolverhamptonupholsteryandsofacleaners
9. How to Complain to the ICO
The Information Commissioner's Office (ICO) is the UK's independent regulator for data protection and privacy. If you have concerns about how we have handled your personal data, we encourage you to contact us in the first instance so that we have the opportunity to resolve the matter directly and as quickly as possible.
However, you have the right to lodge a complaint with the ICO at any time, without first contacting us. You can reach the ICO using the following details:
Website: www.ico.org.uk
Helpline: 0303 123 1113
Post: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in the law, our business practices or the way we use your personal data. The date of the most recent revision will always be displayed at the top of this page so you can see when it was last reviewed. We encourage you to check this page periodically to stay informed about how we are protecting your information.